Fast, easy online sales!

Ashley Express helps today's furniture retailer improve quality, reduce cost, do more business, be profitable and stay in business.

Fifty Eight Percent

Of internet users shop online.

Eighty Percent

Of the online population has made a purchase.

Fifty Percent

Of the online population shopped online more than once.

The only way to compete with online retail is to be part of it!


of online shoppers like increased variety.


Appreciate the time savings.


Enjoy less crowds.

Online shopping is easy for your customers, and the Ashley Express program is easy for you! It takes less than 30 days to create your online store.


A convenient direct-to-consumer shipping program

Ashley express is an opportunity to have an "endless aisle of furniture" that you sell directly from your website to the end consumer. We have more than 12 furniture categories with thousands of available product SKUs for you to sell online 24/7.

  • Barstools
  • Accent Chairs
  • Dining Chairs
  • Lamps
  • Accessory Packs
  • Pillows
  • Rugs
  • Shelves & Bookcases
  • Tables
  • Comforter Sets
  • Bed Pillows
  • & More!

Best of all - you don't have to lift a finger!

Touch-Free 48-Hour Shipping Service

We will ship in-stock products directly to your customer in 48 hours! Online orders are automatically sent electronically to Ashley Furniture, who ships those products directly to the customer via UPS or FedEx and sends the retail partner the invoice. It's that easy! If you don't already have a shipping rate, Ashley Furniture has our own specific FedEx or UPS rate.



An affordable website that makes you money

$100/month - No Setup Fees
FREE to current Imagine Retailer customers!

Your Ashley Express website, maintained and hosted by Imagine Retailer, has no setup fee and costs only $100 per month. There is no contact so you can cancel anytime.

• Add as many pages as you want and feature your current marketing.

• You determine the product pricing according to the margin you want to achieve.

• Responsive design works on every customer’s device—smart phones, tablets, desktops and laptops.

• Dedicated Online Specialist who will expertly guide you through the process of customizing your website!



Sales Tax

You are only required to collect sales tax for deliveries to the state(s) where you have physical store locations.


You can limit your online sales to only Ashley Express items-or you can include the entire Ashley catalog. You can also include other vendors or custom products of your choice.


If your website includes non-Express items, you can limit delivery to your specified delivery area.

Non-Express Orders

Orders for non-Express items on your website are handled the same way you handle orders in your store. You will place the order with Ashley and handle the delivery to your customer.

Non-Express Orders

You'll receive an email every time an order is placed and shipped. Your customer is also notified automatically about the status of their order, including a tracking number upon shipment.

Let's do this!

To schedule a demo or add Ashley Express to your existing website.

We'll answer all your questions about shipping policies, resale certificates, online payments, and more-and get you on your way to online success!